Location: Bowdoin / Michael M. Franz

Government and Legal Studies

Michael Franz

Associate Professor of Government
Chair of Government and Legal Studies Department

Contact Information

Government And Legal Studies

Hubbard Hall - 200

Teaching this semester

GOV 2060. Campaigns and Elections

Michael Franz
Addresses current theories and controversies concerning political campaigns and elections in the United States. Takes advantage of the fact that the class meets during the heart of the next presidential and congressional campaigns. Uses concepts from the political science literature on elections to explore general trends in electoral choice at the legislative and presidential level. Students will be expected to follow journalistic accounts of the fall campaigns closely. A second set of readings introduces political science literature on campaigns and elections. These readings touch upon a wide range of themes, including voting behavior (e.g., economic voting and issue voting), campaign finance, media strategy, the role of incumbency, presidential primaries, the Electoral College, and trends in partisan realignment.

Michael M. Franz: Bowdoin College: Gov


  • M.A., Ph.D. University of Wisconsin–Madison
  • B.A. Fairfield

Personal website: www.mikemfranz.com

Campaign Advertising and American Democracy (with Paul Freedman, Kenneth Goldstein, and Travis Ridout) (Temple University Press, 2007)

Choices and Changes: Interest Groups in the Electoral Process (Temple University Press, 2008).  Research for this book was based on my dissertation, which was awarded the American Political Science Association's E.E. Schattschneider Award the best doctoral dissertation in the field of American government.

Campaign Advertising and American Democracy     Choices and Changes: Interest Groups in the Electoral Process

Michael Franz, Paul Freedman, Kenneth Goldstein, and Travis Ridout.  Forthcoming. “Understanding the Effect of Political Ads on Voter Turnout: A Response to Krasno and Green” Journal of Politics.

Michael Franz and Travis Ridout. 2007. “Do Political Ads Persuade?” Political Behavior.

Travis Ridout and Michael Franz. 2007. “Measures Matter: Assessing Measures of Campaign Tone,” Political Communication.

Michael M. Franz, Joel Rivlin, and Kenneth Goldstein.  2006.  "Much More of the Same: Television Advertising Pre- and Post-BCRA," in Michael Malbin (ed.) The Election After Reform: Money, Politics, and the Bipartisan Campaign Reform Act, Rowman & Littlefield Publishers, Inc.

Travis Ridout, Dhavan Shah, Kenneth Goldstein, and Michael M. Franz.  2004.  "Evaluating Measures of Campaign Advertising Exposure on Political Learning," Political Behavior. 26 (3): 201-225     

Paul Freedman, Michael M. Franz, and Kenneth Goldstein.  2004.  "Campaign Advertising and Democratic Citizenship," American Journal of Political Science. 48(3): 723-741.

Michael M. Franz and Kenneth Goldstein.  2002. "Following the (Soft) Money: Party Advertisements in American Elections," in Sandy Maisel (ed.) The Parties Respond, 4th Edition.  Boulder, CO: Westview Press.