Web Page Help
Organizing for the Web
Search Engines Love Well Structured Sites and Pages
Every site and page at Bowdoin should be a well structured document. The college has taken care of the basic visual hierarchy with the the site templates. It is up to you, the content owner, to produce well organized documents and topics.
- The Title of your Site is standard across all pages (the CMS does this for you)
- The Title of your Page explains the content concisely
- Content is well organized by topic
- The body of each web page should also be well structured
- Sections in the body below the title of your page should be in paragraphs
- Mark sections with "headers" such as H3, H4, or H5 as the topic descends
- Lists, blockquotes, and images can help fill those sections
- Avoid lengthy prose for most pages
Making a site or page easy to find is simple if your document is well formed. Think of a page as a heirarchy and use Headers to mark sections, paragraphs, lists, and blockquotes to fill those sections.