History 231 Reading Guide

Provincial Society:  The search for identity

  • Frank Lambert, “‘Pedlar in Divinity’:  George Whitefield and the Great Awakening, 1737-1745,” JAH 77.3 (1990): 812-837.   JSTOR


  • What evangelical religious message did George Whitefield bring to the crowds who came to hear him during the revival of religion which would later be called the Great Awakening?
  • What methods did he use to publicize and promote his revivals (the gatherings) and his religious message?
  • According to Lambert, how and why was he able to overcome the traditional tension between commerce and religious faith?
  • Was Whitefield a peddler? What does that imply?